this post was submitted on 03 Sep 2024
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It seems the general direction the internet is going and I'm all for it

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[–] slazer2au@lemmy.world 108 points 1 week ago (3 children)

It's just a marketing term. Just like AAA is a marketing term meaning we spent more money advertising this product than we spent on development.

[–] aciDC14@lemmy.world 40 points 1 week ago (3 children)

Ah, i guess the “A” in “AAA” stands for Advertisement.

[–] ms_lane@lemmy.world 14 points 1 week ago

Monopoly Go is the only real AAAA

[–] quafeinum@lemmy.world 9 points 1 week ago (1 children)

Except that there was no advertising for concord lol.

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[–] CrabAndBroom@lemmy.ml 7 points 1 week ago

The A is for "Actually this game is $90 now instead of $60."

[–] sp3tr4l@lemmy.zip 14 points 1 week ago* (last edited 1 week ago)

It originated as a marketing term for Skull and Bones, right?

Realistically, its a corporate buzzword that is supposed to mean that the game delivers an exceptionally high quality experience, graphically, narratively, gameplay wise...

...but what it seems to actually mean is that the budget and manhour count and development calendar time ballooned to far greater than the original plan/estimates due to incompetent management.

At this point, I propose that 'AAAA' applies to basically any extremely costly game backed by a huge publisher that owns many development studios, that has been in development for over 4 years before any kind of release, ie, stuck in development hell, execs convinced its going to be a massive hit such that they sunken cost fallacy other games or even other studios out of existence so they can keep funding their uber project.

With a definition like this, Skull and Bones qualifies, so does Concord and Suicide Squad.

Basically... it doesn't have to be from a grandiose marketing campaign attached to a AAA game, its more about being stuck in development hell and continuously funded to the point of destroying other parts of the business making it, like a financial cancer.

[–] PlantJam@lemmy.world 8 points 1 week ago (2 children)

Have any companies besides ubisoft used the term yet?

[–] Aielman15@lemmy.world 11 points 1 week ago

I seem to remember MS claiming they were opening the "first AAAA dev studio" (The Initiative). Since then, the studio has been radio silent, lost a bunch of talent, and needed help from Crystal Dynamics to work on their first game (Perfect Dark reboot).

[–] ms_lane@lemmy.world 5 points 1 week ago* (last edited 1 week ago)

iirc Square Enix called Forspoken 'AAAA'

[–] owenfromcanada@lemmy.world 84 points 1 week ago (2 children)

I'm gonna release a AAAAA game. It'll cost $95 and when you install it, it'll just be a romhack of Super Mario World changing all the enemy sprites into butts. There'll be a link to file complaints that just points to a terrible image made in ms paint that says "lol f u".

My stock prices gonna hit the moon.

[–] Exusia@lemmy.world 30 points 1 week ago* (last edited 1 week ago) (2 children)

And for $70 more you can play it 2 days early! For why? No fucking reason other than to flex! Gotta flex on those poors by getting it earlier than them amirite?? This ensures you will be invested in our product from the very start and you are the type of person who we can do no wrong.

And for $30 there's 2 extra skins that are just the worst looking piles of shit. But again if you don't have them how will you flex on the poors? This is lumped in with the earlier assurance that we can do no wrong in your eyes.

And the battle pass is $10 - every 30 days. It has nothing of value except at tier 150, which is a new flagrantly pay to win weapon. This ensures we own your time, every month.

But also we didn't finish the game, instead we released a roadmap. We will scrap this roadmap a week and a half after the disastrous launch because the game sucks so my donkey dick we cannot possibly add content to the absolute bugfest of a game. This is an abuse of loyalty to our brand, but you've stated you don't care as long as you get to play it.

Now that the game is out for a month, we've added a cash shop. This flies in the face of regulation on the box not indicating gambling elements, but fuck those stooges standing in the way of our profits! We can make a new box with the proper markings on them in a month. Surely you would like to buy a sword skin or character skin beyond looking like normal Mario right? Also there will be at least 1 skin that blends in with the background a little too well and attracts p2w allegations for the multiplayer mode. We don't care and neither do you because you will buy it. You wanna be a winner right?

We noticed you're already level 8, congratulations! We halved level reward drops, but increased rarity of those items by 30% but from here on we tripled enemy hp at every 10 levels to make sure the game is a slog, so you buy overpowered shit from the shop and battle pass.

You reached level 10 in only 5 hours? That's amazing! How about a XP Booster? Like the above we actually made progression become ungodly slow after level 10 unless you pay us $35 for an XP booster - in a single player game. We will make sure this pops up every time you level up to remind you we intentionally slowed progression so you make this purchase.

Also we can't help but notice you picked up a Fancy Locked Box. You can divert from the main quest to grind the crafting materials and it will take 6 hours to craft, OR you can buy a key for ONLY $5! This will pop up EVERY time you pick up a Locked Box with the option to go to the shop, and be SUPER disruptive, to get you to cave.

And lastly, a "donate" button on the main menu where you just give us money for nothing, because at this point why not right?

[–] pruwybn@discuss.tchncs.de 12 points 1 week ago (2 children)

This comment is more effort than the person you're responding to was going to put into the game.

[–] Exusia@lemmy.world 6 points 1 week ago

But not more effort than management put into ruining a game

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[–] Wahots@pawb.social 5 points 1 week ago (1 children)

Don't forget the meta where a new paid DLC weapon is super unbalanced and great for two weeks until the devs nerf it into the ground and everyone goes back to the default weapons that are just ok.

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[–] Mesophar@lemm.ee 12 points 1 week ago (3 children)

I'll only support this if I can pre-order it for double the price, and have an option at launch to pay an additional $50 to make the butt sprites into dickbutt instead

[–] owenfromcanada@lemmy.world 6 points 1 week ago

The $50 dickbutt DLC isn't scheduled to be released until a month after the launch, but for an extra $70 you can get the limited edition collectors edition at launch, that comes with a cheaply made Mario-with-a-butt-instead-of-a-head limited edition figurine.

And for $40 you can also purchase the "getting started" pack--that includes a save file where we beat the game, so you don't even have to play it. Your name, email address, and SSN will be on our first-to-finish list!

[–] glitches_brew@lemmy.world 6 points 1 week ago

I'll pay triple if I can play it 25 minutes before anyone else has access.

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[–] mp3@lemmy.ca 55 points 1 week ago (1 children)

The extra A comes from the MBAs adding their grain of salt that no one wants.

[–] snooggums@midwest.social 31 points 1 week ago (1 children)

So the extra A is for 'Asshole'?

[–] ms_lane@lemmy.world 12 points 1 week ago

A (A Grade, not B grade)

AA A Advanced

AAA An Advanced Advertisment

AAAA An Advanced Advertising Arsehole.

[–] Exusia@lemmy.world 51 points 1 week ago* (last edited 1 week ago) (2 children)

To elaborate a bit more than just budget/marketing, AAA games used to be distinguished from AA titles. Modest mid level titles from a studio between tentpole releases that would pay your bills and didn't break the company if they didn't sell well. It also generally related to the price you would be expected to pay. These days a AA/Indie game is $40, and a AAA title is $60/70. The rise of AAAA is a self aggrandizing to try and justify slapping a higher pricetag on products.

A great example would be an excerpt from Activision in 2004. Doom 3 in August would be AAA, then in September a bunch of AA games - cod game "united offensive", X-Men legends, Rome:total war, and Shark Tale. Then in October a AAA title with Tony Hawks underground 2.

History Lesson enclosed

Nowadays it's either AAA or Indie. Around the turn of PS3/x360 games became seen as a product and companies became more focused on individual games moneymaking, so fewer and fewer AA games got made in favor of big blockbusters. Game companies went broke trying to compete in this new market, and because so much rides on individual games that when they fail the company is in danger of going belly up - and so gets bought. This is why you heard about all those acquisitions and power consolidation in the past 20 years of the game industry. Big boys with money to spend buying up the losers tables when they lose their win streak.

About the turn of the 2010s and the changeover from PS4/XOne, the Indie Scene exploded in the vacuum left behind in the wake of those buyouts. Older Millennials who had been in college for programming games graduated and came to market and began publishing through steams Greenlight and even finding publishers not bought yet to make it to market. Games that were either easier to make or play and needed word of mouth. Sometimes you would have a real break out like Minecraft, super meat boy, Celeste, that would catch the attention of big studios and get the offer of a lifetime to sell out and go big.

And that brings us to today. Now because of market stagnation AAA has kind of lost meaning, because so many games are releasing in a poor state. In an effort to set a title above the others, a couple of people have tried to dub a game "AAAA" to try and reinvoke that sense of quality and polish that used to come with AAA. This started in 2020 with a Perfect Dark reboot (The Initiative) from Microsoft. The game has yet to release. It was subsequently laughed at and dismissed as silly corpo nonsense. Then Ubisoft stated Beyond Good and Evil 2 would be AAAA, this went under the radar because the game is vaporware and no one cares. And so this brings us to Skibidi Bonesacks where Yves (the CEO) called it a "truly AAAA game" to try and set it above games like assassin's creed and call of duty. And because it's nothing more than a buzzword to allow a ceo to stand on a stage self-felating, it released as a fucking disaster, like so many AAA games now anyway.

[–] billiam0202@lemmy.world 19 points 1 week ago (1 children)

Skibidi Bonesacks

As one of those "older millennials" you referenced... What the fucking shit?

[–] Exusia@lemmy.world 15 points 1 week ago (1 children)

The meme is because Skull and bones is so bad of a fumble, to also just fumble its name. I picked it up from some review but I can't remember who it was. Dunkey? Ah too long ago.

[–] Kolanaki@yiffit.net 6 points 1 week ago (1 children)

It might have sold better if they actually named it Skibidi Bonesacks.

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[–] Goronmon@lemmy.world 16 points 1 week ago* (last edited 1 week ago) (3 children)

To elaborate a bit more than just budget/marketing, AAA games used to be distinguished from AA titles.

To be a bit of a pedant, "AAA" was basically the marketing term to denote a game with a larger budget. The term "AA" came around afterwards as a way to distinguish games that fell between smaller indie games, and larger budget AAA games.

Edit: Corrected spelling.

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[–] blackwateropeth@lemmy.world 45 points 1 week ago* (last edited 1 week ago)

I mean, the only AAAA game, as called by Ubisofts CEO, was complete dogshit. So technically all AAAA games are bad :)

[–] I_Has_A_Hat@lemmy.world 43 points 1 week ago (3 children)

AAAA was a term said by a single out of touch Ubisoft executive for a single game that wasn't very good. He was ridiculed for it at the time.

So AAAA means nothing. At all. Stop using it.

[–] Stovetop@lemmy.world 11 points 1 week ago

I think there is some merit to using it in a critical sense, just based on what happened that one time it was used.

To me, AAAA means a game that was given way too much budget for its scope, to its own detriment. Take what should be a niche, mid-budget game and pump it full of cash. The game becomes too big to fail and needs to use every "play it safe" strategy the MBAs demand in order to recoup its budget. So it aims for broad appeal, which makes it fail at being the niche game it was supposed to be, and it ends up flopping.

[–] helenslunch@feddit.nl 7 points 1 week ago

And AAAA is a reference to that Ubisoft exec. It doesn't have any other meaning, so now it's obviously just satire for a shitty game that the publisher is overconfident in and wants to charge too much money for (they were trying to defend the $70 price at the time).

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[–] gencha@lemm.ee 35 points 1 week ago (2 children)

We need it for IPv6. Don't hate

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[–] Varyag@lemmy.dbzer0.com 30 points 1 week ago (1 children)

Yes, yes it is. The term coined by the Ubishit CEO trying to cover his own ass by claiming that Skull and Bones took so much time and money to make, and was being sold for higher than $60 (while still being a pile of shit) by saying it was a "AAAA game" and the term stuck. I mean, it's own very first use was to describe a terrible AAA game. It's only natural.

[–] LucasWaffyWaf@lemmy.world 14 points 1 week ago

Oh hey, I forgot about that game's existence until now. It's name is so generic I used to accidentally call it Sea of Thieves, cause that's a more memorable name. Also a more memorable game.

[–] samus12345@lemmy.world 25 points 1 week ago

How to pronounce AAA: "Triple A."

How to pronounce AAAA: "Aaaah!!!"

[–] WereCat@lemmy.world 18 points 1 week ago

Artificial Abomination Absolutely Avoid

[–] FMT99@lemmy.world 17 points 1 week ago* (last edited 1 week ago)

I looked at an "AAA" game maybe twice in give or take the last decade and both times have regretted it. Indie games are the bomb.

[–] givesomefucks@lemmy.world 16 points 1 week ago

I mean, triple A just meant a big studio made it.

So I'm assuming quadruple A is going to be a game from a large study thats recently been bought by a giant corporation and fucked with everything despite not knowing video games.

So yeah, that's pretty much what AAAA means, although some end up decent

[–] Kolanaki@yiffit.net 14 points 1 week ago

Yes. The 4th A was to the front and it stands for Awful AAA game.

[–] HubertManne@moist.catsweat.com 10 points 1 week ago (4 children)

where does AAA even come from. Is it like michelin stars and the american automobile association started it. If not why don't I hear about the AA or just A or B or C or D games. They should do like the recording industry and have categories based on amount sold and I would limit sales for full retail price. Once they set the price as what they think of it then they only get credit for those who pay full freight. Just to limit deeply discounting to pump the numbers and maybe to encourage a reasonable starting price.

[–] ozymandias117@lemmy.world 8 points 1 week ago (2 children)

My assumption is baseball

AAA is the best you can get in minor leagues before you move to the major leagues

https://en.m.wikipedia.org/wiki/Triple-A_(baseball)

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[–] houseofkeb@lemm.ee 6 points 1 week ago

My understanding is AAA is literally just a buzzword in the vein of AAAA. It doesn't relate to budget, team size, publisher/no publisher, kind of same as indie at this point.

It maybe made a little more sense when it was a publisher descriptor? EA, Activision, Ubisoft were publishing games at a different scale than Midway, Acclaim, THQ, etc. But still, as far as I understand is more of a marketing term as opposed to designating anything specific.

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[–] CaptKoala@lemmy.ml 8 points 1 week ago

The extra A is for abomination.

[–] cmhe@lemmy.world 7 points 1 week ago

AAAA games are clearly inferior to AAAAXY games.

[–] sirico@feddit.uk 7 points 1 week ago* (last edited 1 week ago) (2 children)

I would say I really enjoyed Sony's games the last few years but they also don't seem to be able to tell their non-creatives to STFU and are damaging their games recently so I'm inclined to agree.

Ohh Capcom are still good...right?!

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[–] rayquetzalcoatl@lemmy.world 6 points 1 week ago (3 children)

Wait, we're doing quadruple As now?

[–] mostlikelyaperson@lemmy.world 15 points 1 week ago

An Ubisoft exec described Skull & Bones as the first AAAA game. Given the generally unfavorable reception this game got, “AAAA game” has become an expression of mockery.

[–] Akasazh@feddit.nl 5 points 1 week ago (1 children)

That's nothing. French porc offal sausages do five of them:

https://fr.m.wikipedia.org/wiki/Association_amicale_des_amateurs_d%27andouillette_authentique

It's also onomatopoeic, as it's the sound one makes when first smelling one

[–] rayquetzalcoatl@lemmy.world 5 points 1 week ago (1 children)

Oh I do bloody love a bit of offal tho. I think that AAAAA screaming might be my guts, cos it's deffo not my gob

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[–] ArtVandelay@lemmy.world 5 points 1 week ago

It just corresponds to the length of the scream now.

[–] squirrelwithnut@lemmy.world 5 points 1 week ago

It always did.

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