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YouTube is Losing The War Against Adblockers (www.howtogeek.com)

submitted 2 months ago by AnActOfCreation@programming.dev to c/technology@lemmy.world

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YouTube is intensifying efforts to combat adblockers, including blocking video playback and warning users of potential account suspension.
Increased ads on YouTube have driven many users to adblockers, hurting both YouTube’s ad revenue and content creators reliant on ad-based income.
Despite these measures, many users are leaving YouTube or finding workarounds, leading creators to seek alternative revenue streams off-platform.

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[–] Katana314@lemmy.world 2 points 2 months ago

I’d argue part of this is true because of minimum wage and wealth disparity.

When you have a healthy disposable income, it feels more reasonable to give out some donations for good online content. But that’s not the case for a lot of people now.

It sucks because monetization models definitely influence the types of content we get. For instance, freemium video game models with cash shops are better for our current wealth gap, while a large set of consumers having extra cash through the year is much better for expensive, well-produced singleplayer games.