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Mastodon founder says investors lining up since Elon Musk’s Twitter takeover
(www.theguardian.com)
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Exactly... to either ways to interpret your question. Although I guess you could sell or otherwise try to monetize a reasonably popular Mastodon instance if your really wanted to.
I also think a big portion of it is riding the popularity wave while you can and getting your name tossed in the bowl while it is going on is a good look.
Seems more like people trying to capitalize on the bull run before it is not as lucrative to an outside investor.