I did a quick search for this but nothing came up. Do you have a link to an article?
Cars are the number one killer of children in Canada. We tolerate a disgusting amount of preventable traffic accidents in Canada, but comparing that to killing children by shooting them or putting them into deadly chokeholds is nonsensical.
This was my thought as well. A lot of these games are never made, even when the ads do very well (as evidenced by the ad continuing for years). Someone actually made the bait game for real, in recognition of the fact that the games have been advertised for many years and never made.
Even if OP’s explanation is sometimes correct, it doesn’t seem typically correct. In fact, it seems like a rare edge case, at best.