this post was submitted on 19 Jul 2024
723 points (99.1% liked)
Technology
59168 readers
3093 users here now
This is a most excellent place for technology news and articles.
Our Rules
- Follow the lemmy.world rules.
- Only tech related content.
- Be excellent to each another!
- Mod approved content bots can post up to 10 articles per day.
- Threads asking for personal tech support may be deleted.
- Politics threads may be removed.
- No memes allowed as posts, OK to post as comments.
- Only approved bots from the list below, to ask if your bot can be added please contact us.
- Check for duplicates before posting, duplicates may be removed
Approved Bots
founded 1 year ago
MODERATORS
you are viewing a single comment's thread
view the rest of the comments
view the rest of the comments
No they screwed the pooch hard in the beginning. They could have bought up rights to basically everything for pennies compared to what it is worth now because of the leverage they had before any of those media publishers had options elsewhere.
Netflix was literally in the position to tell them what the price was back then and now they have nothing to bargain with because the market is saturated.
That's basically what Netflix did in the beginning. The challenge for Netflix is that the media companies they were licensing content from weren't dumb, so the licensing agreements were time limited. The media companies caught up and built their own streaming platforms and now Netflix is at the receiving end of disintermediation.
But wouldn't them buying all the rights to "basically everything" incentivise them more to jack up prices and include ads since the user base has no legal alternatives ?
We will never know considering what they did instead.