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Fewer people are using Elon Musk’s X as the platform struggles to attract and keep users, according to analysts (www.nbcnews.com)

submitted 7 months ago by Stopthatgirl7@lemmy.world to c/technology@lemmy.world

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Data from two research firms and figures published by Musk and X suggest a deteriorating situation for X by some metrics. Musk has marketed it as the world’s “town square,” but in number of users it continues to lag far behind social media rivals that focus on video, such as Instagram and TikTok.

In February, X had 27 million daily active users of its mobile app in the U.S., down 18% from a year earlier, according to Sensor Tower, a market intelligence firm based in San Francisco. The U.S. user base has been flat or down every month since November 2022, the first full month of Musk’s owning the app, and in total it’s down 23% since then, Sensor Tower said.

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[–] TwigletSparkle@lemmy.blahaj.zone 4 points 7 months ago (1 children)

Woke is just a dogwhistle for bigots now. Instead of "I hate that there are gay people in my movie" it's now "Going woke ruined this movie".

[–] symthetics@lemmy.world 3 points 7 months ago (1 children)

I know, I was just curious how many steps it would take before they were honest about their own bigotry.

Of course they don't have the balls to be, so instead stay vague and deflect.

[–] TwigletSparkle@lemmy.blahaj.zone 2 points 7 months ago (1 children)

I thought as much; I was just hijacking the conversation to put that in black & white for passers by =)

[–] symthetics@lemmy.world 2 points 7 months ago

Haha all good :D