this post was submitted on 21 Oct 2023
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Basically, Sony owns a patent that forces you to say the brand name during a commercial break to end said commercial.. it’s from 2019, and it understandably stirred up some controversy back then.
the patent is from 2009 https://patents.google.com/patent/US8246454B2/en
Important context is that companies often just patent shit in case one day it's valuable. Yes IP is stupid, yes capitalism is evil.