this post was submitted on 18 Jan 2024
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Technology

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Amazon is working on a new paid subscription plan for its Alexa voice assistant (www.businessinsider.com)
submitted 10 months ago by lichtmetzger@feddit.de to c/technology@beehaw.org
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Amazon is revamping its Alexa voice assistant as it prepares to launch a new paid subscription plan this year, according to internal documents and people familiar with the matter. But the change is causing internal conflict and may lead to further delay.

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[–] Pons_Aelius@kbin.social 3 points 10 months ago

True but the problem is that they see 1,000,000s of people using the free version and think they are leaving money on the table by not charging and assume ~50% will happily pay for it when the conversion rate from free to paid is usually closer to 1% than it is to 50%.