this post was submitted on 29 Dec 2023
413 points (90.9% liked)

Technology

59647 readers
3256 users here now

This is a most excellent place for technology news and articles.


Our Rules


  1. Follow the lemmy.world rules.
  2. Only tech related content.
  3. Be excellent to each another!
  4. Mod approved content bots can post up to 10 articles per day.
  5. Threads asking for personal tech support may be deleted.
  6. Politics threads may be removed.
  7. No memes allowed as posts, OK to post as comments.
  8. Only approved bots from the list below, to ask if your bot can be added please contact us.
  9. Check for duplicates before posting, duplicates may be removed

Approved Bots


founded 1 year ago
MODERATORS
 

AI-created “virtual influencers” are stealing business from humans::Brands are turning to hyper-realistic, AI-generated influencers for promotions.

you are viewing a single comment's thread
view the rest of the comments
[–] UnderpantsWeevil@lemmy.world 5 points 11 months ago

So much of the job is face tuned and post-productioned anyway. And what are you even doing? Unboxing videos? Soy face in front of a sports car or a machine gun?

The real job of the modern influencer isn't sitting in front of a camera. It's all the SEO and brown nosing and cross-posting to raise your brand profile.

In a media economy where everything is online is it any wonder that an AI video in a feedback loop with a bunch of AI controlled bot "users" is going to max out on a platform that only knows how to reward these artificially manipulated metrics?