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Inside the 'arms race' between YouTube and ad blockers / Against all odds, open source hackers keep outfoxing one of the wealthiest companies. (www.engadget.com)

submitted 11 months ago by L4s@lemmy.world to c/technology@lemmy.world

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Inside the 'arms race' between YouTube and ad blockers / Against all odds, open source hackers keep outfoxing one of the wealthiest companies.::YouTube's dramatic content gatekeeping decisions of late have a long history behind them, and there's an equally long history of these defenses being bypassed.

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[–] uzay@infosec.pub 20 points 11 months ago (1 children)

These subconscious effects are indeed the most effective ways for an ad to work. However, if an ad is obnoxious enough for you to remember, it can get you to actively avoid the advertised product as well.

[–] Sowhatever@discuss.tchncs.de 5 points 11 months ago

It can. But the average impact is still positive.