this post was submitted on 04 Nov 2023
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Apple shows its 'massive battleship' is getting tougher to move (www.marketwatch.com)
submitted 1 year ago by L4s@lemmy.world to c/technology@lemmy.world
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Apple shows its 'massive battleship' is getting tougher to move::Apple's $89.5 billion in quarterly revenue is nothing to sneeze at, but it also illustrates some of the challenges of being a mature company.

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[–] onlinepersona@programming.dev 11 points 1 year ago

Apple's strongest force is marketing. It's their absolutely greatest ability. This video says it best: "Apple is a recipe company, not an innovator".

And second best: "It’s not invented until Apple does it"

So, Apple doesn't have to innovate. They just have to copy a good idea and market the shit out of it claiming they were the first, and Apple lickers will gobble it up at whatever ridiculous price is dictated to be "premium".