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X runs ‘timeline takeover’ ad promoting anti-trans film (techcrunch.com)

submitted 10 months ago by JRepin@lemmy.ml to c/technology@lemmy.world

85 comments fedilink hide all child comments

Thursday on X (Twitter), all users saw the same pinned topic under the “What’s happening?” sidebar. As part of a “timeline takeover” — which gives advertisers “priority access to logged-in users’ first impression of the day” — conservative media nonprofit PragerU is promoting the hashtag “#DETRANS” to advertise its new film about “the stories of detransitioners.”

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[–] hiddenSin@lemmy.world 39 points 10 months ago (2 children)

And how is this even about technology anymore?

[–] wmassingham@lemmy.world 12 points 10 months ago (1 children)

It never was.

[–] can@sh.itjust.works 7 points 10 months ago (1 children)

Seriously though, are there any better tech communities here?

[–] natecox@programming.dev 7 points 10 months ago (1 children)

Browse around programming.dev, there’s plenty of good tech content here.

[–] can@sh.itjust.works 2 points 10 months ago

I'll take a look, thanks. I also just made !technology@sh.itjust.works at someone's else's suggestion

[–] RaoulDook@lemmy.world 11 points 10 months ago (1 children)

It is about an abuse of technology so it is relevant

[–] hiddenSin@lemmy.world 6 points 10 months ago (1 children)

Everyday there is some "tech news" about X. These are not tech news anymore. How is a trans film promotion tech news? Where is the technology in this? This is just drama news at this point.

[–] ColonelSanders@lemmy.world 1 points 10 months ago (1 children)

So, any news regarding a tech company is not, in your eyes, "tech news"?

[–] hiddenSin@lemmy.world 4 points 10 months ago

That's right. I think of tech news to be about the technology not about some political, racist, transphobic, etc... things. If it was actualy about tech then so be it but this ain't it chief.