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Deepfake celebrities begin shilling products on social media, causing alarm (arstechnica.com)

submitted 1 year ago by L4s@lemmy.world to c/technology@lemmy.world

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Deepfake celebrities begin shilling products on social media, causing alarm::Hanks and other celebrities have recently become targets of AI-powered ad scams.

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[–] Dellyjonut@lemmy.world 15 points 1 year ago (1 children)

I think the issue is more that people think something is legitimate, and when they go to purchase it or something they get their identity stolen

[–] Rodeo@lemmy.ca 8 points 1 year ago

The celebrities may pay lip service to that, but really they're concerned about unlicensed use of their image.