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Not my OC but what I've believed for years: there's no conflict between reducing your own environmental impact and holding corporations responsible. We hold corps responsible for the environment by creating a societal ethos of environmental responsibility that forces corporations to serve the people's needs or go bankrupt or be outlawed. And anyone who feels that kind of ethos will reduce their own environmental impact because it's the right thing to do.
Thoughts?
Ethical consumption without collective action has no teeth -- what if none of the corporations offer ethical goods to consume?
Collective action without ethical consumption has no stamina -- if people are unprepared for personal sacrifice, how many will continue to support the reduction of unethical goods once the corporations reduce production and/or raise prices?