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why does Reddit want us to use the official app so badly? (lemmy.world)

submitted 1 year ago by Soullioness@lemmy.world to c/asklemmy@lemmy.ml

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They don't even want you to use the website I don't think. They've even done experiments where they blocked people from using the mobile website. The more they want me to use their app, the more I want to avoid Reddit all together.

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[–] Mastur@kbin.social 1 points 1 year ago

They want to make sure you see ads so they can get revenue. A user that uses a website, even on mobile, could be using an adblocker. By forcing you to use the app they have full control of what ads you see and how often, thus incerasing the price at which they can rent that ad space.