this post was submitted on 13 Jun 2023
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They won't see much of a monetary hit from most of the people that were using the free API. It will be like YT since 2017; a slow decline and complete loss of technical utility. It will be another zombie garbage platform because this is all the company is focused on. It is a massively oversimplified perspective of where value is created in reddit. I believe the entire house of cards is anchored by the most niche and obscure places that have useful information and support. Monetizing the types of users that make up these communities is completely counter productive. These are the true influencing anchor users that everyone is grounded to all the way down the intellectual pyramid (plateau). All the other social stuff is peripheral to the technical utility of knowing you can find an answer to a super obscure question by asking on reddit. It is just like how you used to be able to find the answer on YT; now you can't find that one video posted by the expert that had 3 uploads 10 years ago. This is the change reddit is making. It will take time for this utility to errode away but this outcome is guaranteed.