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The Onion buys rightwing conspiracy theory site Infowars with plans to make it ‘very funny, very stupid’
(www.theguardian.com)
this post was submitted on 14 Nov 2024
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The funniest piece is going to be seeing old followers believe it’s still the InfoWars they know and love. It took forever for people to stop eating the onion in large numbers, and it still manages to happen on occasion.
There is opportunity here. Initially, anyway.
A part of me actually wished that the Onion would have purchased InfoWars, but in secret, like maybe under a subsidiary corp that has a right-wing sounding name.
They don't change Infowars' branding or anything but the articles become subtly liberal.
Maybe an overt purchase is better but I really want to troll the right.
I don’t think they have to. People are going to consume it like it’s the same old. Inertia and assumption.