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The website for Loops.video now has a countdown timer, indicating three days until... something. Either Skynet awakening, or the opening for registration of the new federated TikTok style app. (loops.video)

submitted 1 month ago by abbenm@lemmy.ml to c/technology@lemmy.world

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I don't know if you have heard, but Loops.video is a Reels/Tiktok like app from the creator of Pixelfed. I recall it being announced, and checked just now on a whim. All of a sudden, it appears pretty close to ready to launch!

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[–] wanderingmagus@lemm.ee 1 points 1 month ago (1 children)

It stands for "embrace, extend, extinguish", a strategy used by Microsoft in the past to take over formerly open source projects.

https://en.wikipedia.org/wiki/Embrace,_extend,_and_extinguish

Many people speculated that the creation of Threads and one-way federation was a similar tactic, and now with the Loops thing.

[–] tomsh@lemmy.world 1 points 1 month ago

Thank you for the explanation, it makes sense, destroy them while they are small.