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YouTube has found a new way to load ads | AdGuard Blog (adguard.com)

submitted 2 months ago by mesamunefire@lemmy.world to c/technology@lemmy.world

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[–] cygnus@lemmy.ca 1 points 2 months ago (1 children)

Consistent duration can be assumed, because that's how advertising works. The 15-second spot is still the standard.

[–] burgersc12@mander.xyz 3 points 2 months ago* (last edited 2 months ago)

I mean it might be, or they could decide to deliver 30 second ads to people they think are more likely to watch and 15s to ones they don't. I don't know enough about this implementation, for all I know they could have offset it by a few seconds because of Sponsorblock. Seems like they'd do anything to try to push more ads so who really knows at this point?