Wow, great to see a government encouraging it instead of saying you can't do it! I'm also right next to the Rockies just far south of you in Colorado, and we get very different messages.
It is weird. Like if every house had 200 gallons of storage, that could add up to a small dam's worth of storage at almost no cost to the government. It makes more sense to me to encourage houses to store it.
It really might come back around to blame capitalism - since like 90% of water is used for agriculture here maybe the downstream money makers are the ones yelling the loudest.
halp