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They used nextdoor, a local community social network. So they have pretty detailed information of where someone lives.
Their findings:
People in affluent neighbourhoods post about rich people issues.
People in poor neighbourhoods post about poor people issues.
Shocking stuff...
You mean.... that you can predict one's income by where they fall on the "Roach Motel Apartment" to "3x McMansions and 2x condos in NYC" spectrum?
Cuz I find it surprising. Most of the millionaires/billionaires club don't actually post a real income. They have investments, and take loans against those investments. (or the growth in value there of.)
Well, the content from Nextdoor would be very specific to the income level, so...
I'd be more impressed if they could do that with a number of random Reddit comments, for example.
Nextdoor is sort of cheating for this, tbh. Not quite as much as LinkedIn would be, but not far off.
Would be more impressive if it used Twitter or Reddit. Although even then I'd bet that enough people outright post their salary to make it difficult to see how accurate it actually is