Valve is one of my favorite companies. They get customers. They get how to do things that make customers happy. Gaben himself said "piracy represents unmet consumer demand". That was around the same time they started doing the big sales.
And now, the steam deck; the contributions to Linux and proton it took to make it possible. It's all so fucking baller. They are freeing gamers from windows while building the best hardware themselves at the same time, all while creating such a huge ecosystem that even Sony feels they need to release their exclusives on PC.
The end result is that I get horizon zero dawn on a $400 handheld. Keep doing your thing valve. And thank you for doing it.