this post was submitted on 03 Feb 2025
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Tesla Cybertruck appears to be facing significant sales challenges. After initial hype faded, and over a million reservations turned out to be as real as unicorns, Tesla is now enabling leasing options and free upgrades to move its inventory of the futuristic pickup truck. The company's recent silence on the Cybertruck, even omitting it from their earnings call, speaks volumes about the situation.

Tesla initially projected sales of 500,000 Cybertrucks annually and established production capacity at the Giga Texas for 250,000 units per year. After working through the initial reservation backlog with fewer than 40,000 deliveries, the automaker is now struggling to sell the remaining vehicles.

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[–] Kiwi_fella@lemmy.world 45 points 1 day ago (6 children)

Is that "all stops", as in they will get rid of that guy who very definitely did a Nazi salute?

[–] kreskin@lemmy.world 1 points 13 hours ago

"pulling out all the stops" probably means removing the minorities and anti-fascists from the tesla payroll.

[–] jaschen@lemm.ee 1 points 13 hours ago

I don't even think he even commented on his Nazi salute after he did it. Which is even more damning.

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[–] ThermonuclearCactus@lemmy.blahaj.zone 10 points 18 hours ago (4 children)

I saw my first cybertruck in traffic yesterday, I initially thought that some redneck had every part you need to make a car except for the frame and body, and was like "I don't need none of that fancy shit, I got square tube and steel plate!" and welded together the laziest design they could think of. Then I realized it was just a cybertruck, and promptly laughed at it.

[–] kreskin@lemmy.world 2 points 13 hours ago

Its awfully close to a dumpster on wheels. Just needs some flames coming out of it and a bigger 'tesla' logo and it'll be perfect.

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[–] FireWire400@lemmy.world 6 points 17 hours ago

Look out, maybe you can soon dig up your own Cybertruck at a Texas quarry...

[–] GuitarSon2024@lemmy.world 25 points 23 hours ago

Well if they'd stop putting signage with "Arbeit Macht Frei" over the entrance to their factories maybe they'd do better.

[–] Theonetheycall1845@lemmy.world 8 points 19 hours ago

In the words of a wise yellow character HA HA

[–] booganiganie@lemmy.world 36 points 1 day ago

Bit like Elon, Never lived up to the hype

[–] reksas@sopuli.xyz 25 points 1 day ago (1 children)

i wonder when ol stinky starts pushing somekind of law that makes it mandatory to buy one

[–] AHemlocksLie@lemmy.zip 16 points 1 day ago (4 children)

More likely to make the government buy them all.

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[–] RangerJosey@lemmy.ml 61 points 1 day ago (7 children)

No thank you. I don't want a swasticar.

I'd love to have one of those new production old style beetles. But we can't buy them here because our govt sucks donkey dick.

[–] Benaaasaaas@lemmy.world 31 points 1 day ago* (last edited 1 day ago) (3 children)

You mean this style of beetle? Nazi Germany unveiling of the new beetle 1930s

I'm not defending cybertruck just wanted to point out the awkward history of WV

[–] FlyingSquid@lemmy.world 35 points 1 day ago (7 children)

The massive, massive difference is that the VW Beetle wasn't a shitbox for rich people. It's okay to say that once in a great while. the Nazis, despite being horrific in most ways, did have an idea that wasn't bad and this was that. The VW Beetle was an affordable car and if something went wrong with it, you could probably fix it yourself with only a small amount of automotive knowledge. You really don't even need to give Hitler credit for that considering he basically just told Ferdinand Porsche to do all the hard work.

Not so much the Cybertruck. It was Elon's baby from the beginning and he took a very close personal interest in it.

The Cybertruck is a bad idea. Even for rich people. It's been demonstrated over and over again.

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[–] froh42@lemmy.world 30 points 1 day ago (6 children)

Tesla just needs a new slogan or a good marketing campaign.

Something like:

Tesla - power by joy

Or "Kraft durch Freude" in German.

All that would perfectly fit the brand image.

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[–] JordanZ@lemmy.world 90 points 1 day ago (7 children)

Who would have thought the preorders all dried up when they advertised it at $39,900 but launched it at $60,990.

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