this post was submitted on 12 Jul 2024
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UK Politics

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This gave me a big belly laugh:

Another Conservative said: “The answer is we need to find a way to appeal to voters we lost to all parties. I don’t know how you do that on policy, but Keir Starmer showed you can do it by looking competent and serious. But I don’t know if any of the candidates we have at the moment can do that.”

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[–] frankPodmore 6 points 4 months ago* (last edited 4 months ago)

There is really only one electoral strategy for them and it's the mirror image of the best strategy for Labour: chase the people they lost to their left. The risk of losing voters to Reform is real, but it will be mitigated by winning over the voters they most need: Labour and Lib Dem voters.

For the Tories in particular, this is the best strategy not only electorally, but morally. They should not be normalising the toxicity of Reform by chasing the mix of fantasists, conspiracists and racists that make up Farage's fan club. Even as a Labour voter who would never consider voting Conservative, I see the fact that some Conservatives have already started speaking out against the two-child benefit cap, the housing crisis and the dropping of net zero targets, as an encouraging sign.