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Bought a new pack of a hair product which now uses 6% less natural ingredients and is no longer vegan
(lemmy.zip)
this post was submitted on 11 Jun 2024
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Keto, paleo, whatever the roid king is doing. The share of people picking that up and going "ew, vegan, it'll probably turn me into a soy boy" is probably bigger than the share of people who only buy vegan products, OR the savings of cutting those 6% of natural ingredients are worth losing the latter share of buyers. Bottom line is the company's bottom line.