SneerClub

actually I found this ancient text online that helps explain everything:

Eliezer Monogatari, chapter 69:

On his mighty steed Oververbosity, Eliezer is fast approaching the cliff edge overlooking the dreaded Chasm of Unreadability. His desire to cram more words and IQfulness into his text has deafened him to the wails of the Ghost of Editors Past, begging him to at least paste into Google Docs and fix a few squigglies.

In a moment of rational brilliance, he casts Bayesian Reasoning and epiphanisationalises that he can Just Add Metainfo to every line, exponentially increasing his QLAWPW (quality of life adjusted words per word), making him The Greatest Author. His loyal mount leaps into the air over the abyss, buoyed by clouds of self-delusion.

Of course, he crashes and falls into the chasm. But what's this? The miasma of unreadability... it's more clouds of self-delusion generated by the cult of TREACLES! He rises, unscathed, head three sizes bigger than before.^1^

1: Scholars are divided on whether this is because the toxic miasma mutated his sense of self-worth or if he hit his head on the chasm floor and it swelled. We will never know.