So this is some bollocks. Guess I'll be cancelling our plan since it's only used by two of us.
Current price $17.99/month, new price $32.99/month.
If they boiled the frog better I would probably have accepted a $5/month price rise, and then another later... But close to doubling in one go is a no from me dawg.
Thank you for being a loyal member throughout our journey. We created YouTube Premium so that you could enjoy all the videos and music you love without interruptions.
To continue delivering great service and features, we are increasing the YouTube Premium family plan price to A$32.99/month. We don't make these decisions lightly, and this update will allow us to continue to improve YouTube Premium and support the creators and artists you watch on YouTube. This is the first ever price increase for your subscription.
Links to cancellation etc: https://support.google.com/youtube/answer/12400348?sjid=6028684095030617608-AP
What is the benefit of "Youtube Premium", anyway? Is that just Youtube without ads?
And YouTube music
Well, the ads - I don't see any ads here, anyway, and this YT music is about paying for music that you don't own in the end, or am I mistaken?
It's the google alternative to Spotify, so yeah
YouTube without ads, and music in various guises.
I used Google Play Music all day, everyday. When it transitioned to YT Music I reluctantly followed, mostly due to the thousands of songs I'd uploaded from my own library.
For the family plan at $17.99/month for my wife and I it was a barely acceptable price to pay for ad free music, with the small bonus that when we watched something on YouTube it was ad free.
The proposed price is laughably high when 99% of our usage is background music at work. I'll be cancelling.