this post was submitted on 23 Jun 2023
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An excellent read. My synopsis is that if any big corporations joined the Fediverse they would fracture it, and that no matter what Meta, Reddit, Google, etc. would never want to see a decentralized platform succeed.
Pretty much the Fediverse needs to never let a big company tie into it. Our group needs to work at growing but at a sustainable rate.
We can't effectively block corporate injections, unfortunately. The admins of large hub instances are just of the opinion that bigger is better, and that more is more. They've been excited by the prospect of, I don't know, legitimacy or something, for a while now.
The result is going to be the network... not fracturing, per-se, but significantly restructuring itself. Big instances will get sucked into Big Social's halo, and be like the suburbs to Meta's or Tumblr's metropolitan centres. Smaller instances will end up as the exurbs. Content will flow quickly between metro and suburban spaces, and trickle across suburban spaces between the metro and exurban spaces. And which Fedivesre site you choose to use will end up mattering even more than it does now.
Right now, there's speculative reason to believe that Meta's offering up incentives to big instance admins. Those incentives will ultimately result in Meta owning them by proxy. They'll be client kingdoms, to mix metaphors, working on Meta's behalf, but getting relatively little in return for it.
I think Reddit moderators probably have a good idea about how they'll ultimately end up feeling.
The thing is that Meta and Reddit are masters of social manipulation through their algorithms. They know what low common denominators get the most engagement. I blame FB for a big number of echo Chambers and that just fed people their own negativity right back, made them spiral into a bad place mentally.
If they have any ability to post to the Fediverse or to track things they'll do it all over again.
It's the halcyon days of the Fediverse. Negativity on my feed is nonexistent. There's discussion. There's respect for differences. I know things will change with time but it's important that the big instances never work as proxies for big tech. It's important that big tech doesn't get a seat at the table. Voices should remain individual and not some mouthpiece to an industry that wants centralized control.
They have that ability, and always will have. They can create as many accounts as they like on as many instances as they like, or run as many instances as they like themselves, use incentivized individuals, or employees, or bots, or any combination of all of the above. No one can stop them, maybe even no one can spot them.
The only thing which is holding them back right now is lemmy/kbin still being too insignificant. If the network continues to grow, more and more big corps will see it as a market and an opportunity, and they will have plenty of ways to interact with it.