this post was submitted on 28 Oct 2023
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Absolutely, and Microsoft knows this. You could even upgrade a pirated version of Windows to a legit copy when they did the upgrade drive for 7 I believe it was. Did it myself. And they completely turn a blind eye to OEM key reselling, which is why you can get legit windows keys for less than $10 these days.
They've also never done anything substantial against pirates, all they do is pester about buying a key and warn about the risks. The "worst" they do is stop you from using windows update which some see as a feature. When they could just completely lock you out and/or report you to the police.
The money is in server for Microsoft, but they're losing that battle slowly but surely since they can't make windows actually work properly in a container setting. I have customers that love Microsoft but despite their best efforts at making containerized windows workloads work it just sucks major ass. And virtually everybody is coming around to realize just how insane of a paradigm shift containers are.
And losing that battle is why 12 will likely move to subscription. And I'm willing to bet money that, in 10 years time, will be considered the starting point for Microsofts dramatic loss of market share in the home PC market. From 90% or so now down to like 50 ish %. But maybe some smart guys at Microsoft will nip that in the bud.
Although I mostly agree with you, this is not true:
The worst they do is practically force you to buy a windows license with most laptops and even some pre-built tower PCs.
Yes there are some vendors/manufacturers who don't force you or ask, if you want an Ubuntu/Mint/Pop_!OS or smth. but most just don't give a shit.
in my country vendors are forced to offer a free OS/no OS option.
most new laptops here come with linux preinstalled lol
I would argue there's nothing to snip in the bud, since the home PC is a dying breed anyway. It is increasingly only used by hobbyists and professionals. Some people will use a laptop issued from work but the choice of OS in those cases is seldom theirs. Other than that it's all phones, tablets, consoles, TVs etc.
The PC market itself is shrinking.
PCs are expensive and unpractical.
I wanted a PC, bought a tablet. Ideally, I'd want a SFFPC plus screens that I could easily move. I'd settle for a SFFPC with a dedicated graphics card if I couldn't move it. I'd also settle for a notebook that would allow me to easily swap HDDs/SSDs. However, none of those things are possible and/or have a good cost-benefit, so I got a tablet.
Notebooks are too clunky compared to tablets because they are attached to a keyboard and to a screen. If those parts were removable, they would be more successful. Tablets would also be more popular if you could use them as PC screens (some from Lenovo already come with this featur).
Manufacturers are moving in the opposite direction, soldering memory, and making as hard as possible to change parts.
13 or so years ago, whenever the first iPads were coming out, that was my first thought. Why don't they take their laptops, and have the screen removable that it instantly turns into an iPad? Or a windows computer that does the same thing. Microsoft did it with the surface, and it worked pretty well. Still wasn't quite what I had imagined, but pretty much was. Apple could have made a killing doing something like that, I'm still convinced (if it was PC based when docked though, not their cell phone/iPad OS).
I don't disagree with PCs being on a strong downward trend. But the point of Windows on PCs has always been familiarity such that it's what's prefered and feel easiest for servers. Without their domination of home PC no company would be running Windows Server these days. And the last people to stop using PCs at home are bound to be tech people that have some say in what type of servers to run.
That said Microsoft has been divesting from their reliance on Windows Server so it's not like they'll die from this. But it's going to mean we'll hopefully be rid of Windows Server soon!
Wait fr?
Yes. It's even extreme in some places. For example, more than half of Australian households reported in a 2022 survey that they never accessed the internet from a desktop PC that year (source; also, paywall warning). In Hungary, desktop ownership dropped from 47.5% in 2014 to 39.2% 2019. It's safe to assume the downwards trend has continued into 2023.
Japan dropped from 81.7% in 2013 to 69% in 2022 (this is for PC ownership in general and doesn't differentiate between desktops and laptops) and Germany dropped from 64.5% (desktops) in 2006 to 42.9% in 2022.
Even African countries, which had depressingly low computer ownership to begin with, have seen a stagnation at around 7.5% (yes, it's that low) between 2015 and 2019.
These are just a few examples, but you'll see a similar trend everywhere you look. Looking at these statistics reminds me of this Apple ad: https://www.youtube.com/watch?v=zfR_Jj4grZE
Edit: WTH, Spain?
Wow that's just crazy. I thought it was going the other way
Your data shows desktops, but it doesn't show laptops. It's not news that laptops are more common than desktops.
I thought we were talking exclusively about desktops. My bad.
But not all of the data shows desktops only. The ones I linked for Japan and Africa are for computer ownership in general.
Dude you are talking about "Desktop PC".
A lot of people have switched to Laptops because they can stay in bed.
Usually TV content is pretty bad and with the "old Netflix" people got a coffe table to put the laptop on the table and watch movies, youtube, etc.
Also a lot of people sees Desktop a non necessity because of phones and tablets. In today standards laptops have become really powerful to even code software or even doing photoshoping reliable.
In the end desktops have become only powerhouses of performances towards gaming, streaming or servers.
Desktop = gaming(usually in 2023).
Desktop are not a dieing breed, people changed and bought devices that serves their purposes. Whi should i buy a desktop anymore if a phones does just as good as a desktop in terms of browsing the internet, whatch videos even netflix. In this case desktops have no purpose again(just buy a phone or a tablet).
I'm not sure I buy that 12 is going to be subscription based. I think that would be the straw that broke the camels back. I think we are peak subscription at this point, it's getting hard to justify this ever growing faucet of money outflows to these friggin subscriptions. Cell phones are quickly becoming PC replacements too. Maybe not in our lives, but for a lot of the common folks that just want to browse and email, absolutely they are. This is why you are seeing Apple's OS and Android increasingly becoming more PC-like. The next battlefield, I think, is going to be Android vs Windows. Android is currently free, which isn't going to bode well for a 12 subscription model.
They won't go subscription for most users. They know with 100% certainty that their home market share will crumble if they did, and that would lead into business share.
Linux has become too easy to use and thanks to an awesome hard push from Valve with the Steam Deck, gamers don't even need windows anymore, with the exception of some online games with brutal anti cheat software baked in.