this post was submitted on 25 Oct 2023
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-The break meant that there would be at least 15 minutes of no ads after
-During that long break you had the ability to empty your bladder, or get more snacks
-You didn't get repeats of ads during that singular break
-The ads weren't targeted to you specifically, but targeted to the viewers of the show you were watching
-The advertisers saw value in "quality over quantity"
i agree, advertisements used to be way less intrusive and therefore they were more tolerable
I am watching sitcoms from the 70s and you notice that they last for 25-26 minutes instead of 22 minutes.
Oh my God the repeating ads really are what makes it so much worse. Whenever I watch something on Hulu I have to sit through the same three commercials and it becomes completely mind numbing. Cable had more variety since it wasn't as targeted.
I've never been able to see the point of repeated ads. If I didn't want the thing 30 seconds ago I'm still not going to want it now. PTL for 30s jump forward, not even fastforwarding ads these days.
I know your question is probably rhetorical, but the answer is that advertising isn't really about persuading people to buy something specific. Its about creating an association in people's brains, so that the next time you think about toilet paper, your brain automatically thinks "Charmin" and your decision making changes from "what brand should I buy" to "why not Charmin".
The more times they yell it at you, the stronger the association gets. They don't care if you like it or not, they want to train you like an animal.
Maybe it's subliminal messaging lol.