this post was submitted on 20 Jun 2023
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Brands fed up with the instability at Twitter may flock to Meta's new offering

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[–] Heresy_generator@kbin.social 6 points 1 year ago (1 children)

They're going to quickly realize they're already reaching that audience via Facebook; the people using this service will be the same people.

[–] Untitled9999@kbin.social 13 points 1 year ago

They might keep those users more engaged with this new app though. The Twitter format might be more successful for facilitating outrage and arguments than the Facebook format is.

And more engagement means more adverts shown and thus more revenue.