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this post was submitted on 30 Sep 2023
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Technology
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Maybe. As a developer I’ve found Apple reasonably accessible and cooperative if you find issues with new flagship products or features they’re developing.
If it’s really important, and you have a nice app or something prominent in a category, it’s not hard to get on calls with them, or get a meeting at their campus to talk shop on a solution. I’ve been able to, and the apps that I have in the store are by no means Instagram-level popular.
I only ever received pushback and scepticism when uploading or updating my apps. Even with detailed instructions and clear explanations they always found some arbitrary way to deny the release or update. Only to walk it back later in the appeal process after you corrected them on the reasons they gave.
Even personal appeal over email/ phone was a mess, that were so secretive about the app reviewers that I can't imagine strolling over to the campus and collaborating with them.
I’ve definitely received my fair share of bullshit from stupid reviewers. That said, when your company size or ranking in the App Store reaches a certain point, or your app is using some new parts of the SDK that they want to show off, then they AppStore marketing managers take your calls. The marketing folks can then help to coordinate meetings with their engineers.
The apps I work on are not as popular as Instagram, but I do work for a fortune 50 company, so they respond to my emails or iMessages. And if they respond to my janky ass, Meta can DEFINITELY get them on the horn.
Cool insight - thanks! All points even more to bad planning by the Instagram team as you said originally.
I guess I wouldn't be particularly surprised. Apple put shitloads of R&D into power-efficiency. Can't imagine the culture at Instagram/Meta is like that.
Hey, that’s some cool insight! Thanks!