this post was submitted on 07 Aug 2023
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I work in an industry that will be heavily effected by AI over the next few years. My own opinion is that if you do not embrace and understand AI in your workflow, as a digital creative, you will be left behind. It is one thing to ban AI in your domain, like Hasbro has done, but a different matter where you are competing with other companies or creatives for the same business.
A few years ago, you'd see comments just like this but with Blockchain instead of AI.
True, but I feel this change may be a bit deeper. Blockchain served very little purpose, beyond its trust. With AI i am seeing proof of concept projects coming in for distilling client briefs, ideation of concepts and even release planning. Not replacing the people yet, but making processes faster. And that is just in my industry. Marketing and advertising.