this post was submitted on 18 Aug 2024
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Honey, I lost the kids: is generation Z done with Disney? (www.theguardian.com)
submitted 3 months ago by TokenBoomer@lemmy.world to c/progressivepolitics@lemmy.world
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The company’s recent fan convention was conspicuously lacking in young people, but it has plans to re-enchant them

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[–] jacksilver@lemmy.world 3 points 3 months ago

This is such a poorly researched article / headline. They're using D23, an expense location based event as a stand in for interest/engagement. The price of entry will be the main barrier and GenZ still largely doesn't have the money for these kinds of things.

Given Deadpool and Inside Out 2 killed at the box office, I think actual research would be needed to understand how GenZ feels about Disney.