They weren't wrong
this post was submitted on 05 Mar 2024
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Sonic hit such a different marketing angle than Mario, and I love both. But Sonic holds an extra special place in my childhood.
Where did this advert run? It refers to the mega dive, so presumably Europe? But I grew up calling the bad guy Dr Robotnik, so why is he Eggman?
I was wondering what Virgin had to do with Sonic... it has their London address under the Sega logo.
It could be super early material and they just straight translated the name as it is in Japan. He only got named Robotnik in western localizations. It's still pretty common for ads made years ahead of a release to have bits of weirdness caused by changes in development.
I'm with you. I still call him Robotnik, but I also still expect Sonic to sound like Steve Urkell.
Nothing says 90’s marketing like “we ain’t got time for capital letters.”
the best game ever
Citation needed!