Technology
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Yea it was clearly their IBM PC moment.
I don’t recall how bad it was when they cut mobile, but I wonder if in hindsight it would have made sense to just keep going as it was clearly the next platform war and surely MS were always going to have a potential foothold through desktop integration
If i remember, what killed windows phone was the lack of 3rd party apps which is especially ironic since they now own the entire developer experience. They have vscode, github, azure, they could have made windows mobile a compile target and get more apps if they played the long game.
Apple is dipping their toes into XR, I wonder if microsoft will follow them later for another chance of the mobile market
They had one too many miscues with updating Windows Phone and breaking compatibility. WP7 devices couldn't upgrade to WP8. They waited until WP8.1 to roll out the WinRT platform with cross- compatability between PC and mobile apps. Then 10 died before they could get the Android bridge stuff working.
Their app problem was made worse by Google's direct sabotage. They were constantly taking down any third party YouTube app and at one point were even jerking Microsoft around -- offered to allow MS to develop a YT app in partnership with Google. Everything was fine through development and testing until just before release. Then Google informed MS that the app was no longer acceptable, and they were required to use only HTML5 and no native code.
Wow, so Google pulled a Microsoft. Amazing. May they both burn