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A reminder in the age of the Fediverse: if you're not the customer, you're still the product.
(slrpnk.net)
OP was taking about Tumblr, but I think it applies even more to the Fediverse: users need to develop an ethos of paying to support the sites they use. Otherwise advertisers pay the bills and call the shots.
Latvia has the Competition Law which prevents monopolies and anticompetitive business practices. Government involvement is literally the only reason Latvia has good internet.
Lack of government involvement results in what happened in the US where a few large ISPs buying up all the others leading to a total lack of competition or innovation.
Fuck the "free market" myth.
WTF are you talking about, lol?